Alois Devich, originally from South Tyrol, opened a shoemaker’s in the Bregenzerwald. He soon made a name for himself in town with his wooden-soled shoes.
At 12 years of age, Alois Devich, Jr. was diagnosed with flat feet. He went on to make insoles that conformed to the shape of his feet and soon after began making them for his customers. From that time on, before the term was even coined, Devich, Jr. made ergonomic insoles. A minor revolution back then—a trademark of the shoes made by Devich now.
Anton Devich became the new head of the Devich shoemaker’s shop in Bezau. During his tenure, the business grew significantly, with more employees to help make shoes. With the expansion into industrial manufacturing, Devich was ready for the competition. And the future.
Daniel Devich has taken over the family business as the fourth generation. He runs the company with the support of his father and sister. Demand from abroad has become so high that the shoemakers were forced to move to Hittisau in 2016.